Healthcare Internet Conference, Orlando, FL

HCIC

  • Healthcare Internet Conference
  • Orlando FL
  • November 9-11, 2015

What’s Transforming Healthcare Digital Marketing?

November 10th, 10:15 AM – 11:15 AM

Following up on last year’s popular “What’s Next in Healthcare Digital Marketing?” presentation, continue the conversation about how to weave digital services into the operational fabric of today’s modern healthcare organization. From making your Website easier to navigate using patient journey “wizards” to offering visit navigator and day-of-surgery mobile apps to redesigning patient consent forms to unlocking the Apple Watch as a marketing platform, come hear lessons learned in creating and implementing patient-centric digital solutions in a complex hospital setting. This talk is sure to inspire your next digital initiative!

Eric Isselbacher, MD, MSc, Director, Healthcare Transformation Lab
Shawn Gross, Chief Digital Strategist, Healthcare Practice Lead, White Rhino